open/notes_on_craft.md
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## Notes on craft (and Kraft)
Super-efficient lollipop machined to
the end of bleached white stick,
the end of bleached white stick,
Wrapped in and out with an orange and
glow that feels outside of natural.
glow that feels outside of natural.
**marginal food**
**almost edible**
@@ -13,19 +13,19 @@ Wrapped in and out with an orange and
it's Bernays' sauce.
it's the factory, {the machine}, the automatic
wind of mass production that seeps itself
wind of mass production that seeps itself
in a cloud, as a datapoint, as an enumerated
step on a list where this happens then that.
step on a list where this happens then that.
it's the store, {the product}, the incorporated
conglomerate of chemical modification born
conglomerate of chemical modification born
for the market in air conditioned focus groups
shielded from the heat by shopping malls.
shielded from the heat by shopping malls.
it's the sweet need of inclusion.
Somewhere in this process is the thing
that makes us all human again.
Some slow familiar foam bubbles in the
gaslit boroughs of the ego branded city.
(Somewhere in this process is the thing)
(that makes us all human again.)
(Some slow familiar foam bubbles in the)
(gaslit boroughs of the ego branded city.)
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